2025: No. 08(2025)
Full Issue
Economics and Economic Management
Microfinance and economic empowerment: Comparative case studies of rural regions in Thailand, Vietnam, and Philippines
This study assesses the causal impact of microfinance on rural development in Thailand, Vietnam, and the Philippines using a Propensity Score Matching and...
Finance, Banking, Accounting, and Auditing
The impact of fiscal decentralization, green innovation, and geopolitical risks on sustainable development
This study employs Bayesian regression to examine the impact of fiscal decentralization, green innovation, and geopolitical risks on sustainable development...
Does foreign ownership decrease bank risk? Evidence from Vietnam
Based on data from 23 Vietnamese commercial banks in the period 2012-2022, the study used the Bayesian method to provide evidence of the positive impact of...
Inventory and firm performance nexus: The influence of capital intensity
This study investigates the relationship between inventory management and firm performance, with a focus on the mediating role of capital intensity in...
Business Administration, Marketing, Commerce, and Tourism
The impact of self-directed learning on employability: Insights from construction and architecture students in Vietnam
This study examines the influence of self-directed learning (SDL) on the employability of architecture and construction students in Vietnam. Using data from...
The impact of post-sales factors on customer-oriented business performance of fast-moving consumer goods enterprises in Ho Chi Minh City
This study aims to assess the impact of post-sales factors on the customer-oriented business performance of fast-moving consumer goods (FMCG) enterprises in...
Impact of perception on green purchase intentions and behavior of Vietnamese consumers
The research was conducted to understand the influence of perception on green purchase intention and behavior of Vietnamese consumers. The research model was...
The relationship between employee empowerment, service quality and employee job satisfaction: A case study at Bosch Vietnam Co., Ltd
Employee job satisfaction plays a crucial role in organisational success, particularly in manufacturing industries. While service quality and employee...
Digital marketing and virtual try-on: A new ERA of online shopping
In the era of strong e-commerce development, attracting and retaining customers becomes extremely important. This topic focuses on two main factors, Virtual...
ISSN:
3030-4296e-ISSN:
3030-430XDate Published:
25/07/2025Journal of Finance - Marketing Research (abbreviated JFM) is a scientific and educational forum of scientists, managers, policymakers inside and outside the University of Finance - Marketing. Periodically for in-depth information, specialization, introduction, publication, posting of scientific research results, consulting in the fields of Economics, Economic Management, Business Administration, Marketing, Commerce, Tourism, Finance, Banking, Accounting, Auditing, etc.
* DOI: https://doi.org/10.52932
* Specialized scientific journals are awarded points for works (0.75 points)
* The Journal is published in Vietnamese in February, April, June, August, October, and December
* The Journal is published in English in March, July, and November
* Both print and online editions are available.
* The JFM is upgrading and enhancing its quality towards ASEAN regional standards.
