NGUYEN, Thi Thuy Van; NGUYEN , Thi Hong Ngoc. What Drives Tourists to Share? The Effects of Intrinsic and Extrinsic Motivations and the Moderating Role of Extraversion on Social Media Sharing Intention. Journal of Finance - Marketing Research, [S. l.], v. 4, n. 5, 2026. DOI: 10.52932/jfmr.v4i5.1373. DisponÃvel em: https://jfm.edu.vn/index.php/jfme/article/view/1373. Acesso em: 29 jul. 2026.