HOANG , Le Chi; DO, Nhu Luc. Exploring customer acceptance of artificial intelligence in Vietnam’s hotel industry. Journal of Finance - Marketing Research, [S. l.], v. 3, n. 5ene, 2025. DOI: 10.52932/jfmr.v3i5ene.1073. Disponível em: https://jfm.edu.vn/index.php/jfme/article/view/1073. Acesso em: 13 dec. 2025.